Vik Chadha

Vik Chadha

Serial founder, investor, and GP at Unbridled Ventures. Built Backupify (acquired by Datto) and UnifyCX. 25+ years in B2B software.

Articles by Vik Chadha (45)

startup-resources

Startup Resources Everything You Need

Curated list of free and low-cost tools for startups covering marketing, productivity, CRM, time tracking, and project management.

Mar 17, 20228 min read
interviews

Toolkit Cafe Interview It Tools Small Business

ToolKitCafe provides small businesses with curated IT tools, templates, and training — making enterprise-level resources accessible without a dedicated tech team.

Mar 17, 20225 min read
interviews

Hivedesk Interview Time Tracking Software

HiveDesk shares how they built a time tracking and productivity platform for remote teams, balancing employee privacy with the visibility managers need.

Feb 16, 20224 min read
interviews

Extending Content Reach: BizBrag

BizBrag explains how their social platform helps small businesses extend content reach through cross-network sharing and B2B collaboration.

Jul 26, 20129 min read
interviews

Carpooling the Right Way the Zimride Story

Zimride co-founder John Zimmer on building a $7M-funded ridesharing platform inspired by Zimbabwe's grassroots transit, using Facebook and university partnerships to reach critical mass.

Oct 10, 20114 min read
interviews

Hire Slow: The Zocdoc Interview

ZocDoc co-founder Cyrus Massoumi shares how the company built a $90M-funded healthcare booking platform by staying focused, investing in customer service, and hiring slowly.

Oct 1, 20116 min read
interviews

10M Downloads: Traction Games Interview

Traction Games founder Ben Hazzard shares how the Stickman series hit 10 million iOS downloads and what it takes to top the App Store charts.

Sep 12, 20116 min read
interviews

Naming Your Product the Bugsense Interview

BugSense co-founder Panos Papadopoulos explains why they renamed from 'Sfalma,' lessons on naming a developer product, and tips for selling to the developer market.

Aug 4, 20114 min read
resources

How Changing Name Quadrupled Signups

One developer removed the vowels from his web app's name and watched monthly signups jump from 5,000 to 20,000 — with no other changes to the product or site.

Jun 15, 20116 min read
resources

How to Succeed in a Crowded Market

Crowded markets signal proven demand, not a dead end. Strategies for differentiation, niche targeting, and building hard-to-replicate advantages against established competitors.

Jun 12, 20114 min read
startup-resources

Art of Launching Startup

Key strategies for a successful startup launch, from pre-launch audience building and timing to measuring impact and avoiding common mistakes.

Jun 11, 20114 min read
startup-resources

50K Daily Pageviews from a Few Emails

How a bootstrapped developer landed coverage on TechCrunch and The Next Web by emailing just five publications, driving 50,000 daily pageviews at launch.

Jun 11, 20115 min read
resources

Doubled Price, 10x Sales

A bootstrapped developer doubled his software price from $9.99 to $19.99 and saw sales increase tenfold — proving that customers still equate cost with quality.

Jun 10, 20114 min read
resources

Why You Should Earn Revenue From User 7

Before selling to your first customer, give away six licenses — to non-technical testers and journalists. Those free copies will make your paid launch far more successful.

Jun 5, 20113 min read
interviews

Start with Purpose: The Posterous Interview

Posterous co-founder Sachin Agarwal on leaving Apple, going through Y Combinator, and why you should only start a company when the idea won't let you sleep.

Jun 3, 20114 min read
resources

Why Building an Api Should Be a Top Priority

An API lets your users extend your product in ways you never imagined, building a community and ecosystem around your app. Here's why it deserves top priority.

May 2, 20113 min read
startup-resources

Why Windows Phone 7 Would Have Failed As a Startup

Windows Phone 7 launched without user testing, shipped missing basic features, and bricked devices with its first update — mistakes that would have killed any startup.

Apr 16, 20113 min read
interviews

20K Downloads in a Day: Sparrow Story

Sparrow co-founder Dominique Leca on how a side project became a Mac email client with 20,000 downloads on launch day and 100K total via the App Store.

Apr 11, 20113 min read
resources

Localscope Tells You What's Close By

Localscope is a social-data-powered GPS app that aggregates Google, Bing, Foursquare, and Twitter results to help you find great spots nearby — with an augmented reality twist.

Apr 3, 20111 min read
resources

How Tiny Wings Outflew Angry Birds

Tiny Wings knocked Angry Birds off the top spot with simple addictiveness, score-based competition, and polished design. Key lessons for iOS game developers.

Mar 23, 20114 min read